TemplateMonster Affiliate Program: How to Make Money With It
Looking for a reliable affiliate program in the web design niche? The TemplateMonster affiliate program offers 30% commissions on every sale with a generous 60-day cookie window. Since 2002, this platform has been providing templates and themes to designers worldwide, making it a proven offer in a market that’s not going anywhere. If you’ve got an audience interested in web design, WordPress, or ecommerce, this could be a solid addition to your affiliate portfolio. Let’s break down exactly how to make money with it.

Quick Stats
💰 Commission: 30% per sale
🍪 Cookie Duration: 60 days
💳 Payment Terms: Monthly (PayPal, Wire Transfer, WebMoney)
🎯 Market: Web designers, developers, bloggers, small business owners
⏱️ Approval: Simple form submission and review
What Makes TemplateMonster Profitable
Here’s the thing about the template and theme market: it’s evergreen. Every single day, thousands of people are launching websites, redesigning existing ones, or building client projects. They all need templates, and TemplateMonster has been in this game since 2002.
The math is pretty straightforward. TemplateMonster products range from around $30 for basic templates to $200+ for premium themes and bundles. At 30% commission, you’re looking at $9 to $60+ per sale. Send 50 sales a month at an average commission of $25, and you’re at $1,250. Scale that to 200 sales, and you’re hitting $5,000 monthly.
But here’s what really makes this offer work: the 60-day cookie duration. That’s double the industry standard. Your referral browses on Monday, thinks about it for three weeks, comes back and buys in week four? You still get paid. This longer window significantly improves your conversion rates compared to the typical 30-day cookie programs.
Compare this to other template affiliate programs. Many pay 20-25% with 30-day cookies. TemplateMonster’s 30% commission and 60-day window gives you a competitive edge. Plus, they’ve been around for over two decades, which means better brand recognition and trust when you’re promoting them.
Understanding Your Target Audience
The sweet spot for TemplateMonster promotions includes several distinct groups. First, you’ve got freelance web designers and developers who build sites for clients. These folks are constantly searching for quality templates that save them time while keeping clients happy. They’re not buying once, they’re repeat customers.
Then there are the DIY business owners. Someone launching an online store, starting a blog, or building a portfolio site. They know they need something professional but don’t have the budget for custom design. They’re searching terms like “best WordPress themes for [niche]” and “affordable ecommerce templates.”
Don’t sleep on the digital marketing crowd either. Agency owners, marketing consultants, and SEO professionals who manage multiple client sites. They need template solutions that are reliable and won’t break the bank.
The pain point across all these groups? They want professional results without the professional designer price tag or time investment. TemplateMonster solves this exact problem, which is why the offer converts.
Step-by-Step Promotion Strategy
Getting Started
First things first: head to the TemplateMonster affiliate program page and fill out the application form. It’s straightforward, just basic information about your website or promotional methods. They review applications, but if you’ve got a legitimate site or audience in the web design space, approval is typically quick.
Once approved, you’ll get access to their affiliate dashboard with tracking links, banners, and promotional materials. Take some time to familiarize yourself with their product catalog. You can’t promote effectively if you don’t know what they offer.
Content Creation That Converts
This is where most affiliates either win or waste their time. Generic “check out these templates” content doesn’t cut it anymore. You need to create content that matches search intent and provides real value.
Start with comparison content. Articles like “Best WordPress Themes for Photography Portfolios 2025” or “Top 10 Shopify Templates for Fashion Stores.” These rank well and target people ready to buy. Include TemplateMonster options alongside competitors, but focus on their unique advantages like the range of options and regular updates.
Tutorial content works incredibly well too. “How to Customize a TemplateMonster WordPress Theme” or “Setting Up Your Online Store with TemplateMonster Templates in 30 Minutes.” These articles help people who’ve already bought or are seriously considering it, and you’re there at the decision point with your affiliate link.
Review content should go deep. Don’t just list features, show actual implementations. If you can showcase a live site built with a TemplateMonster template, even better. Screenshots, pros and cons, who it’s perfect for, who should skip it. This level of depth builds trust and authority.
SEO and Organic Traffic
The template and theme niche has solid search volume with reasonable competition. Target long-tail keywords like “responsive HTML templates for [industry]” or “best WooCommerce themes under $100.” These convert better than broad terms anyway.
Your SEO strategy should include several content types. Evergreen comparison posts that you update annually. Deep-dive reviews of popular templates. How-to guides that target problem-solving searches. Resource roundups that naturally include TemplateMonster among other tools.
Internal linking matters here. If you’re running a web design blog, make sure your TemplateMonster content connects to related articles. Someone reading about website speed optimization should see a link to your article about fast-loading templates.
Alternative Traffic Sources
Paid Advertising Approach
If you’ve got budget for ads, Google Search ads work well for template-related keywords. Target commercial intent keywords like “buy WordPress theme” or “professional templates for sale.” Your ad cost might be $1-3 per click, but if you’re converting even 2-3% and earning $30+ per sale, the math works.
Facebook and Instagram ads can work if you target the right demographics. Web designers, small business owners, marketing professionals. Create ads showcasing before-and-after transformations using TemplateMonster templates. Visual content performs well on these platforms.
YouTube and Video Content
Video tutorials get crazy engagement in the web design space. Create template customization walkthroughs, reviews with screen recordings, or “building a complete website” series using TemplateMonster products. Include your affiliate link in the description and verbally mention where to grab the template.
The advantage of video content is it ranks in both YouTube and Google search results. One well-optimized video can drive consistent affiliate commissions for months or years.
Email Marketing Strategy
If you’re building an email list of designers or entrepreneurs, TemplateMonster promotions can work well in your newsletter. Don’t just blast affiliate links though. Provide value first, then introduce the template as a solution.
Send case studies showing successful sites built with specific templates. Share time-limited deals when TemplateMonster runs promotions. Create an email series teaching website building basics with your final email recommending template solutions.
Real Implementation Examples
Let’s talk actual tactics that work. Say you run a blog about starting online businesses. You could create a comprehensive guide called “Launch Your Online Store This Weekend: Complete Beginner’s Guide.” Walk through every step, and when you get to design, introduce TemplateMonster’s ecommerce templates as the fastest solution.
Another angle: create niche-specific resource pages. “Essential Tools for Food Bloggers” or “The Wedding Photographer’s Toolkit.” Include TemplateMonster in the website design section alongside hosting, plugins, and other tools. These roundup pages rank well and generate consistent affiliate income.
If you’re in the web design space yourself, document your own client projects (with permission). “How I Built This $5,000 Client Website in One Week Using a $75 Template.” Show the template selection process, customizations you made, and final results. This positions you as an expert while naturally promoting your affiliate offer.
Realistic Expectations and Challenges
Let’s be real about this. You’re not going to make $10,000 your first month unless you already have significant traffic or a large email list. Building affiliate income takes time and consistent effort.
The template market is competitive. You’re competing with established review sites and web design blogs that have been around for years. Your content needs to be genuinely better or serve a more specific niche to break through.
Seasonal fluctuations exist too. January often sees increased template sales as people launch new projects with their New Year motivation. Summer can be slower. Plan your content calendar and promotional efforts accordingly.
The good news? The 60-day cookie window helps smooth out these conversion delays. Someone might discover your content in June, research for weeks, and buy in July. You still get credited.
Who This Program Isn’t For
If you’re in a completely unrelated niche like fitness or personal finance with no way to naturally discuss web design tools, TemplateMonster isn’t a great fit. Forcing irrelevant affiliate promotions kills trust with your audience.
Complete beginners with no website or audience should probably build those assets first. You need traffic to make affiliate sales. Focus on creating valuable content and growing your platform before expecting significant affiliate income.
If you’re looking for high-ticket commissions of $100+ per sale, templates might not be your best option. While 30% is solid, the product prices mean individual commissions are moderate. You’ll need volume or should consider promoting higher-priced offers alongside TemplateMonster.
Maximizing Your Commission Potential
Bundle your TemplateMonster promotions with complementary offers. Recommend hosting providers, WordPress plugins, and other tools designers need. This creates multiple revenue streams from the same content and audience.
Update your template review content regularly. A post from 2023 about the “Best WordPress Themes” loses credibility fast. Refresh it annually with new templates, updated screenshots, and current pricing. This maintains your search rankings and conversion rates.
Consider creating comparison content between TemplateMonster and competitors like ThemeForest or Elegant Themes. Honest comparisons build trust and often rank well for brand comparison keywords. Just make sure you’re genuinely comparing, not bashing competitors.
Track which templates and categories drive the most sales from your affiliate links. If photography templates convert well for your audience but business templates don’t, adjust your content strategy accordingly. Double down on what works.
Payment and Tracking
TemplateMonster pays affiliates monthly through PayPal, Wire Transfer, or WebMoney. Choose whichever works best for your location and preferences. They have their own in-house tracking system, so you can monitor clicks, conversions, and commissions in real-time through your affiliate dashboard.
The transparent reporting is actually one of the program’s strengths. You can see exactly which links are performing, what templates are selling, and how your commissions are accumulating. This data helps you optimize your promotional strategy over time.
Payment timing is standard: you’ll receive your earnings for one month in the following month. So January sales get paid in February. No unusual delays or complicated payment thresholds to worry about.
Final Verdict

The TemplateMonster affiliate program is a solid option for anyone with an audience in the web design, WordPress, ecommerce, or small business space. The 30% commission and 60-day cookie duration are competitive, and the company’s 20+ year track record provides credibility when you’re promoting their products.
This isn’t a get-rich-quick opportunity. You’ll need to create valuable content, drive targeted traffic, and build trust with your audience. But if you’re willing to put in that work, TemplateMonster can become a consistent revenue stream in your affiliate portfolio.
The evergreen nature of the template market means your content and promotions stay relevant longer than trendy products. A well-written template review or comparison post can generate affiliate commissions for years with minimal updates.
Ready to start earning 30% commissions? Join the TemplateMonster affiliate program and start promoting quality templates to your audience. Focus on providing real value, be honest in your recommendations, and the commissions will follow.
